Finding the perfect travel pillow can make all the difference between arriving at your destination refreshed or with a stiff neck and cranky mood. As more people return to international travel in 2025, the market has responded with innovative designs that go far beyond the traditional U-shaped pillows of yesteryear. Let's explore the top contenders that are making long flights more bearable this year.
Top Picks for Comfort in the Clouds
Travelrest Nest Ultimate Memory Foam Travel Pillow
The Travelrest Nest continues to dominate the travel pillow market in 2025, earning top recommendations from both Wirecutter and CNET. What makes this pillow stand out is its thoughtful design—a firm donut shape that provides consistent neck support without pushing your head forward.
I recently used this on a flight to Tokyo and was impressed by how the memory foam maintained its shape throughout the 13-hour journey. The removable, washable cover is a practical touch that frequent travelers will appreciate. The only downside? It's bulkier than some newer competitors, though it does compress somewhat for packing.

Cabeau Evolution S3 Neck Pillow
For travelers with neck or back pain, the Cabeau Evolution S3 offers specialized support that might justify its premium price tag. National Geographic rated it "Best neck pillow for travel overall" in their February 2025 review.
The Evolution S3 features raised side supports that prevent your head from falling sideways—a common issue with standard U-shaped pillows. Its flat back section is designed to sit flush against your seat, eliminating the forward head push that often leads to discomfort.
"After trying countless pillows for my red-eye flights between LA and London, the S3 is the first one that actually lets me sleep without waking up in pain," notes frequent business traveler Samantha Chen in a Condé Nast Traveler interview.
Innovative Designs Changing the Game
Trtl Travel Pillow
The Trtl (pronounced "turtle") doesn't look like a traditional pillow at all—it's more like a cozy scarf with hidden support. National Geographic named it "Best travel neck pillow for long flights" in 2025, and for good reason.
Unlike memory foam options, the Trtl uses an internal support system wrapped in soft fleece. It's incredibly lightweight (about half the weight of foam alternatives) and folds flat for easy packing. The design supports your neck in a natural position rather than forcing your head forward or to the side.
The Trtl works best for side sleepers and those who don't move around much during sleep. If you tend to shift positions frequently, you might find yourself readjusting it throughout your flight.
The Snugl: Reddit's Unexpected Favorite
Sometimes the best recommendations come from fellow travelers rather than professional reviewers. On Reddit's r/TravelHacks, the Snugl has developed something of a cult following.
"Used it on several 10+ hour flights recently and it's the best," wrote one enthusiastic user. "It's not hot, you can turn it to your preference, and it is easily packed into a small bag."
The Snugl's adaptable design allows for customized positioning, making it suitable for various sleeping styles. Its breathable fabric addresses the common complaint of overheating with memory foam options.
How to Choose the Right Travel Pillow?
When selecting a travel pillow for those long flights, consider:
- Your typical sleeping position (side, forward, or varied)
- Available storage space in your carry-on
- Material preferences (memory foam, inflatable, or hybrid)
- Budget constraints
Remember that even the best pillow won't completely replicate your bed at home. The goal is to minimize discomfort and maximize rest during those long-haul journeys.
Next time you're preparing for a transcontinental flight, skip the flimsy airport store options and invest in one of these tested performers. Your neck—and your travel companions who won't have to hear you complaining about stiffness—will thank you.